#advertising

Search and Rescue by James Williamson

This was a great project to be involved in. It was a personal project, come collaboration with a very good friend of mine James Turnbull. He's a digital director and on-call search rescue officer. This charity is very personal to him and it was my absolute pleasure to be asked to come up with some ideas for imagery to go with their winter marketing.

We shot this in one evening at three different locations. The people in the imagery are of real search and rescue officers. They all have day jobs and at any time can be called out to coordinate and work with the police for any part of the lowland rescue logistics. Search and Rescue are a bit like the RNLI for lakes, rivers, canals, forests etc.

With the full moon and a couple of hours of good light we got cracking. Powered by Tea and Jammie Dodgers at our disposal, with the temperature not being much above zero, we made it. I didn't fall in the lake or get lost in a forest! If I had, the right people were around.

Thanks a lot for the crew that helped out, let's hope we can raise awareness and save a few lives this winter.

Below is one of the images from the set, see the rest of the images on my commissioned page.

Retouching by the brilliant team at www. http://thirdeye.studio

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BrewDog by James Williamson

Brew dog launched the official Advertising campaign for Beer Punk IPA, with a fantastic campaign. Black and white shots of people that had invested in BrewDog, officially called #Equitypunks. 

So they decided to use me to photograph them, alongside the talented team at,  www.studioartcommerce.com.  We collectively arranged to shoot a large group of people at the AGM, and then went on the mammoth tour round the UK,  to shoot some specially selected Punks with interesting hobbies or jobs. Here is a selection of the shots from both the AGM and the round the UK campaign. A special thanks to @floheiss @swansandpetrol @studioartcommerce @suegurner @samschaef @torsethomas @heidecohuu and the rest of the crew at the Agency.  Below Is a selection of images and art work for Poster and Press. 

The work has been picked up by The Drum and Contagious magazine, I am sure there will be more to follow. 

 

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