This Girl Can / by James Williamson

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This Was a huge honour to be commissioned to shoot the latest campaign for the very successful campaign "This Girl Can" Devised By FCB Inferno, for Sport England, to encourage women to participate in more sport, no matter what shape or size or ability. To date the campaign has won 45 awards and continue to be very successful. 

With Marks& Spencer's,   Sport England have teamed up and released a series of clothes Sporting the now famous saying "this girl can".

We had a two day location shoot,  featuring some of the ladies that have appeared in the poster and TV campaigns, with some new faces as well.